More than just a wine show for over twenty years

In 1999 Stefano de Pieri and Bruce Chalmers, along with Dr. Rod Bonfiglioli, initiated the Sangiovese Awards and continued in 2000 with the Australian Italian Wine Show. Following the success of these shows, the first Australian Alternative Varieties Wine Show was held in Mildura in November 2001 and because of you, our AAVWS Family, we have become one of the most dynamic Wine Shows in the country.

For twenty one years the AAVWS has been more than a forum for wines that fall outside the mainstream. We continue to encourage cutting-edge judging procedures and provide a host of social and educational events that promote knowledge sharing and the ferment of ideas. We have been innovative and adventurous and over time have introduced a custom built Show software system WineShowPro, looked into sponsoring new varieties, developed an International Judge program, including tours of Victorian wineries, and instigated a Fellowship for passionate candidates to visit Mildura to experience the show and become new alternative variety ambassadors.

Celebrating our Success

To celebrate our 21st anniversary we published a new book in collaboration with writer, Max Allen and publisher Melbourne Books. Launched in Spring 2023 Alternative Reality charts the course of Australia’s alternative variety wine scene over the last two decades through the lens of the stories, people and wines of the AAVWS. You can buy one copy or get a hefty discount for multiple copies for gifts, your cellar door or gift shop.

Acknowledgement of Country

The AAVWS Family acknowledges the Traditional Owners of the country we live, work and play upon and express our gratitude for the thousands of years of care for the land and waterways upon which we grow our crops, make our homes, run our businesses and create thriving communities.

Viticulturist Award

Recognising the Growers
New since 2019

See Details

Alternative Reality

Celebrating our shared history
by Max Allen

Order Now

AAVWS Fellowship

Applications Open
    Close 30 August 2024
Apply Now

Changing the World

“The massive impact the AAVWS has had on wine production and consumption in Australia over the last 15 years is now flowing overseas as alternative varieties breathe new life into the UK market and add colour and excitement to the Australian offering.”